Premio Lo Nuestro 2022
PROJECT TYPE
Social Media
YEAR
2022
ROLE
Lead Designer, Motion Graphics, Photo Editor
In support to the social media team for this tentpole, eye-catching designs were created to promote Premio Lo Nuestro on social media through the events official Instagram and Facebook accounts. Feed posts and stories contained a mixture of static and animated graphics to provide the consumer with a diverse number of content that wasn't repetitive.
These types of projects call for high quality designs for a large quantity of assets. To maintain efficient pace, each desired post was based off unique templates. Allowing show hosts and performers to stand out on their own to bring in a multitude of views and likes on their accounts.
In addition, lending my photo editing capabilities the day of the show to provide efficient workflow in a fast-paced environment. Filtering, organizing, and editing photos to match the feel of the show for social media and PR usage.
